Event Branding for the Doncaster Business Awards

For over 76 years, Doncaster Chamber has supported and championed the region’s business community. At the centre of this work sits the Doncaster Business Awards, widely recognised as the most prestigious business awards ceremony in the region and one of the largest in Yorkshire.

We were commissioned to develop the visual identity for the 2017 awards alongside a suite of marketing materials designed to promote entries, drive ticket sales and support the event itself.

The creative direction drew inspiration from the glamour and theatre of awards ceremonies, introducing a ‘spotlight’ motif that celebrated businesses in the region while remaining clearly aligned with the Chamber’s established brand. This visual style provided a flexible framework that could be applied consistently across all communications.

The identity was rolled out across promotional and event collateral including digital marketing materials, presentation assets, programmes and award certificates, ensuring a cohesive visual experience from initial promotion through to the ceremony itself.

The result was a polished and engaging event identity that helped elevate the awards and celebrate the achievements of Doncaster’s business community. Design that helped put the region’s businesses in the spotlight.