Feb 22, 2018 by David
Moirae Creative join the Lincoln City F.C. bench
We are excited to have been named as the new official sponsor of the Lincoln City F.C. dugouts....
Feb 21, 2018 by Simon
What You Need to Include in Your Marketing Strategy
Most businesses, if not all, have some form of marketing strategy. It is essential for survival in a competitive market. A marketing strategy can be defined as a plan of action designed to promote and sell a product or service....
20 Examples of When Design Goes Wrong
October 10, 2017 By Dan
We can testify that there are lots of things to consider in order to put together a ‘good’ design. And even then, a piece of work is vulnerable to subjective critique! This post shows how just one poor decision can devastate potentially good artwork (and make us feel slightly better about ourselves). We’ve broken down 20 terrible examples into five categories to make some sense of the madness – enjoy!
When a designer makes terrible typographical choices
Picking the right font is key to both the identity and legibility of a design. Our examples here show how picking the wrong font can completely change the meaning and intention behind your copywriting!
You should WHAT yourself?!
Probably wouldn't have blacked out those letters...
I love a good pie...
What did you just call me?
When not to use a Monogram
For well-known businesses such as NASA, or the NHS, monograms turn what would be a very complicated business name into a strong identity. These examples prove how sometimes it’s a much better idea to include your full name.
Not sure I'd like this nickname...
Those were not the best letters to highlight...
When not to obscure letters
I can immediately think of a few popular magazine cover designs who purposefully obscure their publication title with carefully cropped images. Usually, they are well known enough for this to work effectively. As demonstrated by these examples, sometimes you need to be very careful which letters you cover up.
The future is what?!
Well, that's not very nice...
When not to stack text
Stacking text can be a useful typographical approach when designing within a narrow working area, or when drawing attention to particular words. If you’re not careful though – as in the following examples – it can just be impossible to read your message!
It hurts my head reading this...
Who came up with this?
Where did they go so wrong?
When UI design completely fails
UI/UX design has come to the forefront of the profession as a result of the dominance of digital in the last ten years or so. It’s really important to make sure your website is as easy to use as possible. Unlike these examples…
Aint nobody got time for this.
That password example!
We found it hard/pointless to break down what went wrong with these last examples! They probably speak for themselves…
How did nobody question this?
How exactly is that braille going to help?
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