Fenwood Estates Limited is an established development company based in Doncaster. Founded by Graham Fennell in 1977 as a Sole Trader ‘Fennell Builders’ the company has grown from strength to strength and matured from a small building contractor to a successful land and development company.
We have worked closely with the Fenwood Estates team to understand their business. The main challenge within the construction industry is that timelines are often changed on developments. We needed to create a flexible campaign that suited the clients key messages but also allowed for alterations in their timelines.
A well thought out strategy, with engaging and visual content will elevate your online presence and brand awareness.
The key to a successful campaign is to understand exactly what our clients want from their online presence. Whether that may be to drive website traffic, post engagement or increase enquiries. Prior to starting this campaign we reviewed the current presence Fenwood Estates had, the key goals of this social media campaign was to increase brand awareness and promote their available and upcoming properties. Each quarter our search specialists review the results, using this to create a full comparative report and action plan for the forthcoming quarter to constantly improve the results of the campaign.
We implemented a strategy, drilled into the right audience, developed engaging content to elevate their online presence boost brand awareness and increase property viewings. We have organically improved their social media audience and post engagement across multiple platforms.
